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Another Example of the ’90s Doing Gimmicky Covers Better: Avengers #s 379-382

While I don’t have sources to cite/link offhand, nor do I feel like digging for any…I can still say that I frequently "hear" (read) the notion that "the ’90s" were SOOOOO horrible with VARIANT COVERS. Or the comparison made of modern "variants" and ’90s’ covers and such.

I make a huuuuuge distinction, though. For as much as the ’90s are known for all sorts of gimmicks and shiny foil holographic die-cut bullet-shot covers…even the most egregious and "aggressive" such programs did not even touch every single issue of any single series. And for as frequent as they appeared, they were NOT so incredibly prevalent as to be able to suggest that every single issue of every single title from every single publisher every single month had some gimmick!

In the ’90s, typically even IF there was some gimmick cover…it was either simply a "gimmick cover" or it was a SINGLE variant…more a different EDITION with one version being a "newsstand" edition and the gimmicked one being the "Collector’s" edition or such.

(I lay out a bunch of such covers in a post from early 2020 displaying the "era of excess" with Super-Blog Team-Up)


ANYway….

I recently came across a 4-issue block of the original Avengers title…issues 379-382. All were billed as a "double feature" with a Giant Man feature as a "flip book."

That is…you had the main/regular issue…but if you flipped it over, the back was another cover image, and you’d read from that side like the other and it’d be like reading two comics, but they’re a single unit!

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So, what really caught my eye with the issues is that the flip-cover is a 4-part image….when you put all four together you get a larger singular image. Fitting both for it being a GIANT image as well as being a "fun" gimmick if you happen(ed) to get all four issues!

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Nowadays…these would absolutely be VARIANT covers. There’d be NO "flipbook" aspect–it’d just be extra-sized with a "backup" feature, and multiple variants covers per issue, with ONE being this.

Or even more egregiously…I would NOT put it past modern Marvel to have all four of these be variants on the SAME ISSUE, incentivising the purchase of no less than four copies of the exact same issue…and they’d do this for multiple characters or costumes. Getting one to buy 16+ comics for a four-issue story.

But back in the ’90s? The price of the given issue was increased fairly proportionately to the increase in content, with the added bonus of the flip-book to let it "feel" even more like a bonus/extra issue, and all that.

Which–if one is already paying an extra price for an issue at all is far better than chasing variants and multiple variants PER extra-sized & extra-priced issue.

These particular copies of the issues?

I paid $1 for the 4-parter. 25 cents per issue…and incidentally, 12.5 cents per cover!

I would gladly welcome back the ’90s and the ’90s sort of covers over this modern deluge of variants. And heck…at least the way MY memories are…it’d even be preferable to the MODERN speculation bubble that’s been bubbling up more and more the last several years, too!

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Bought it For the Cover: X-Force (Dawn of X) #14

Here we are with another Bought it For the Cover post in the same week!

(Well, to be perfectly transparent, it was the fact of having TWO of these that I even noticed/considered a pattern and said pattern seemed ripe for a "feature," so…yeah.)


Bought it For the Cover Archive:


As is sometimes the case on "smaller" weeks, I’ll take an extra look at comics to see if/what catches my eye, to try to allow a bit of serendipity to remain. All the more as I’m increasingly discouraged by the newest stuff from Marvel and DC, and the lack of "ongoing-ness" of titles, and yet also a bit of nostalgia and "missing" being able to just browse and come across something new.

In this case, I was curious about the X of Swords thing and browsing the section of the recent-back-issues rack.

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I noticed the "trade dress," I think, for X of Swords where the story title was at the top of issues and the actual series’ title was lower/at the bottom of the cover. Sorta makes the event/crossover story dominant and the actual titles secondary…which "works" for me, at least for NOT being particularly invested at the moment.

I’m sure what FIRST really caught my eye for this particular issue was the familiar-looking depiction of Wolverine…while it reminds me a lot of the way the character appeared in the ’90s, albeit reined in a bit. Even NOT being able to see the claws for what I could see of the cover in the rack, I recognized Wolverine. And he’s holding some sort of blade (hey, X of SWORDS!) reflecting other characters.incredible_hulk_340

While it’s hardly the most dynamic of covers, it’s certainly "iconic" in its way–to me, at least. But also like Amazing Spider-Man #54, I think it sparked a bit of memory to an older comic.

Specifically, Incredible Hulk #340.

While the images are not nearly as similar as on the Spidey issue, the prominence of Wolverine’s face and a blade reflecting someone is there. Loose? You betcha. Relevant? Duh.

And again…this is NOT a first issue, nor is it the first chapter of a new story. It also is not–to MY knowledge up to/as of this typing–an issue with any particular hype or specific anything. It’s essentially JUST "another issue" of some series; a latter chapter, but not penultimate or finale of a crossover/event series, not a series I’ve bought any prior issues for, read any issues of, and so on.

It’s isolated.

It’s the cover that caught my eye, drew me in, and I wound up liking it and bought it.

Perhaps BECAUSE I 1. liked it and 2. it’s NOT a variant cover.

I’ve yet to read the issue. And it may languish as too many other issues also do–bought but unread for awhile–despite initial enthusiasm and being interested enough to purchase the thing.

But as with other issues that will get their own Bought it For the Cover spotlight…the main thing is that the cover catches my attention, I like the cover, and buy the issue due to liking the cover…AND it’s NOT a variant.

The 11th Dawn of X volume should be out by the time this post goes "live," and that’s the way I’m choosing to follow this "era" of X-Books generally…all the more due to so many variants and multiple printings and speculation and seeming so tied together that one has to be all-in…not to mention annoyance at Hickman‘s (or inspired-by-Hickman) white-space and credits pages and infographics and such that I’d rather buy collected editions than be annoyed at the individual page-counts and wastes of space in single issues.

I don’t know if X of Swords will simpy be contained within (multiple?) volumes of the anthology-style Dawn of X paperbacks or if it’ll be its own Omnibus-sized thing. With 22-some chapters, though, it seems ripe to simply be contained in 4-ish DoX paperbacks.

Time will tell. Meanwhile…this issue will either need to be read, or find itself orphaned in a box somewhere for awhile.

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Bought it For the Cover: Amazing Spider-Man #54

I don’t know how "regular" a "feature" this’ll be, but decided this was an appropriate sort of post to do. If you’ve been reading this blog for any amount of time, you’ll know that I have a definitely dislike of most "variant covers." And thanks TO variants, I’ve largely felt that covers are near-meaningless now because any issue that SHOULD have an "iconic" cover has it FURTHER diluted from 2-3 covers every. single. issue. to umpteen extra covers such that there are more covers than there used to be for TWO YEARS OR MORE of any given single title. The "heat" is on the VARIANT, the CHASE, etc. Making the "regular" or "NON-variant" something "common" or "less than" or "basic" or "undesirable" or whatever.

But for Bought it For the Cover I want to highlight an issue that I bought for the cover–only, it’s the REGULAR cover.

Today, it’s The Amazing Spider-Man (vol. whatever…6? 8? 12?*) #54…ostensibly the penultimate chapter of Last Remains.

(*at this point I just figure EVERY Marvel title is at LEAST half-a-dozen volumes in, with all the reboots. Maybe sarcastic, maybe tongue-in-cheek, maybe just snarky or whatever.)

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This was an issue that grabbed my attention seeing the cover. It may be fairly generic–"just" a closeup of Spidey’s face…but rather than white eyepieces, we see a reflection of his hands as he’s shooting webbing out at the city, preparing to swing out.

spiderman_050_1994_stockimageAnd there was just something "familiar" to me about the image, that turned out to be that it’s Mark Bagley art! I’m most familiar with Bagley thanks to his stints on Ultimate Spider-Man, but apparently also on Amazing back during the ’90s.

Anyway, the image grabbed my attention, maybe also reminding me of Spider-Man #50 with a holographic/foil/shiny cover in the ’90s.

(As you’ll notice by the image being present here, I pulled the image of the aforementioned Spider-Man #50 for comparison!)

While not quite as zoomed-in/close-up, should be pretty obvious on the similarities. Prior to googling the old cover, though, I was thinking the holographic eyepieces were simply reflective…I totally forgot about (Kraven?) being visible…but having something "reflected" in the eyepieces certainly lends itself to why I "automatically" or "subconsciously" drew the comparison seeing the issue on the rack.

And being such a fan of ’90s comics–especially ’90s Marvel and DC (as well as Malibu‘s Ultraverse, and Image and such)…it was definitely the nostalgia that helped prompt me into buying the issue even though I knew it was not an opening chapter of a story; it’s by a writer whose work I’ve really not much cared for, and is the 54th issue in a run I’d NOT bought ANY issues from prior.

But that’s actually all the more the IMPACT I want to call attention to, of this simple, basic, "A", "###11", non-variant, cover.

54 issues in, zero context to the story, no particular hype that I was aware of over this issue (plenty for the NEXT issue, though with the newly-coined "webhead" cover), latter chapter of a story, not a writer I care to follow. TOTALLY the ART of the COVER prompting me to pay the $3.99.

No advance hype for this cover reaching me, I wasn’t aware it was gonna be out, I wasn’t looking for it, and even though it caught my attention, I wasn’t even going to BUY it.

But I wound up doing so.

And thanks to this REGULAR cover, I wound up getting the entire Last Remains arc and two issues of epilogue/fallout after the official story itself.

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[Rant] Life During Quarantine: Another Side-Effect of Variants

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So, stuck inside Saturday night, and a Facebook group I’m in has had some listings from a local-region shop as they sell some stuff to make up for being stuck closed.

And I saw one listing for four issues from a local creator, signed. As a spin-off series, it prompted me to check to see if the series it spun off from was available.

I figured…I really shouldn’t be spending MORE MONEY this weekend, with payday STILL a few days off…but I’m feeling depressed, frustrated, discontent, and willing for a little bit of non-retail "retail therapy."

A quick bit of online-sleuthing and I located the publisher website, and there’s a bundle of the "main" series. For less than cover price, so with shipping, wouldn’t be horrendous. Ok…

Double-checking the spin-off series…first issue is sold-out. Ok, back to that Facebook listing (viewing on the phone since the computer was loading slowly) and happened to notice…wait. That cover for #1 doesn’t look quite right.

Looking between the phone screen and computer screen…aha!

The Facebook listing is for the first four issues, yes…but they’re the variant covers!

NOT what I want. With very few, rare exceptions, I don’t want variant covers. I want to buy the actual/main/regular/real/non-variant covers for stuff!

So, what momentarily flared, the idea of splurging and buying this set of 4 issues from a comic shop owner, while simultaneously ordering 11 issues of a main series from the publisher itself quickly fizzled.

Stuff like this, I’m an all-or-nothing kinda guy. If it’s ALL in front of me, able to buy all at once, no hassling with numerous other sources across an extended period of time to gradually hunt down and piece together a full run/set, I’m far more willing to splurge and be liberal with my spending.

Even when I’m planning until that day to specifically NOT buy the stuff.

So…thanks to them being variants…I’m not buying the set of 4 issues.

Certainly no need to buy the 5th issue someway right now, without those 4.

And without these, no extra/driven desire for that main series.

Because of 4 variants, I’m not buying 15-16 issues that otherwise would virtually guarantee I’d be buying subsequent issues of both series, whenever they’d be put out.

But variants drive sales, right?

Variants entice purchases, right?

Variants are fun for the buyer, right?

…right?

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Super-Blog Team-Up/The ’90s Revisited: Shiny Covers

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Welcome to Wednesday…and another Super-Blog Team-Up! Where a number of comics blogs and podcasts come together at a shared time and a shared topic. We have that shared topic…but everyone picks a specific topic that fits within that group topic, and makes it their own!

I was invited into this group several years ago, and it’s been a great group to be part of–not only for the specific SBTU posts and episodes, but simply the great community the group has.

This time out, we’re looking at the topic of Chromium: The Era of Excess. That is, the gimmicks and such most seen in the ’90s and onward following the Golden, Silver, and Bronze Ages of comics.

My contribution is below…and at the bottom of this post (feel free to just skip to that!) is a list of the other participants and their posts this time around!


Prologue

I’d had some grand plans for this post. Even a large, detailed outline. Laying out some thoughts and my definitions of the Chromium Age, the Era of Excess; ways that Excess could be seen, and so on. A broad overview of gimmicks–from publicity/attention stunts to cover gimmicks to other stuff; as well as compare/contrasting ’90s gimmicks with modern variants. Perhaps I’ll eventually get to more of that, but it’s not happening this time.

From the moment of seeing the topic, I wanted to look at many of the comics that embodied this era of excess…namely, the shiny, flashy, attention-grabbing physical gimmicks of ’90s comics.

And of course, while I recognize much of the distaste that can be had for such things…I have–particularly over the last 10+ years–come to really enjoy these flashy, gimmicky comics of the ’90s. I relish purchasing them primarily from bargain-bins…these $3 and $4 and $5+ cover price comics that had these prices over 20 years ago–that I can get for that same price if not merely one shiny 25-cent-piece. And especially over this last decade or so, I’ve amassed quite a collection of such comics, their shiny-ness often jumping out at me from bargain bins, and especially the 25-cent bins.

This is by NO MEANS an EXHAUSTIVE list. There are many issues not even slightly touched on here: both known to me…and probably more unknown than I even show below. Particularly glaring to me as I write this is the Robin III mini-series with its polybagged lenticular covers–I have multiple copies of the issues somewhere but could not find them in a timely fashion to include in this post. Ditto the X-Men: Fatal Attractions issues–though I have an old image from scanning the covers myself and combining them with photos of the holograms such that I’m happy to use that in context here.

The following are presented in little order. While I begin with showing some tamer, more basic “enhancements” to covers, the various enhancements were developed over time and used at various times over the years by a number of different publishers. I’ve clustered them in some broader categories, though there’s surely plenty of room for argument and hair-splitting such that I only claim these as my own terms–particularly in context of this specific post–though you’ll definitely find other descriptions, definitions, and terms for certain enhancements elsewhere.

I also use a fair bit of slang that I’m sure I take for granted, but may not actually be defined or the clearest in general. If in doubt, feel free to post a question asking for clarification!

Despite the many examples I have to show–that I gathered up physically in-person to photograph–there are many, Many, MANY issues that fit in all of these categories that I simply did not collate in time for this piece, could not find in time for this piece, do not myself own, OR do not know about.

“Gatefold” covers are also not included here, though to me, the most prominent example of one of those is probably 1991’s X-Men #1, in its (in)famous “deluxe edition.”

But for now, instead of focusing on what is not or will not be covered (pun intended) here…let’s get into a brief overview of “shiny covers” as found on comics in the 1990s!


Extra Colors

Especially in the early days of comics, printing in color wasn’t an extremely advanced thing, I don’t think–not being an expert on printing presses and such, especially in terms of books/magazines/comics. There’s the notion of the “four color process” that I recall, wherein there was a limited color range made up of four basic colors.

So for comics to–even on the covers–have an extra color not usually seen in general, it would be fairly attention-grabbing.

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Pulling a simple 3-issue sample, there’s Stryfe’s Strike File, Superboy #50, and X-Men #41.

These have an “extra color” with silver or gold ink prominently in the logos, making them stand out from the “usual” issues…and this photo doesn’t really do them justice compared to seeing the effect in-person.

I see this as a sort of “basic” “low level” “gimmick” where other than the visual color, the rest of the comic is pretty much as any other issue.


Paper Overlays

Another simple gimmick/”enhancement” for comics was having this extra piece on top of the covers themselves. It wasn’t exactly the cover, but it enhances the thing overall.

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The Protectors one sets the thing apart with the brightly-colored paper to help draw attention to the issue, standing in contrast to the usual colors one would expect on a comic’s cover. The Justice League America #70 has a bright red overlay proclaiming Superman is dead. The mourning after begins here!

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It–like the Protectors issue–allows this extra information/promotion copy without taking away from the actual image of the cover itself, which is full and intact beneath and very much a standalone image!

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And the full-cover overlay on the 71st issue allows for one to NOT be “spoiled” merely by seeing the image at the shop…though one would probably be spoiled when going to read the issue itself.

But it seems a relatively simple and cheap thing to have this extra exterior “insert” (I know that’s NOT the word I’m looking for) as part of the publishing process while “enhancing” the otherwise normal/usual covers.

Batman #497–the issue where Bane breaks Batman’s back–also had one of the half-cover overlays proclaiming You thought it could never happen…the breaking of the Batman. Unfortunately, that’s another issue I couldn’t locate in my accumulation in time for this piece. Though I did do a ’90s Revisited post on the issue some time back.

Similar to this, I recall a couple of Spider-Man comics in the later-’90s that had two different covers attached–with some of the copies having one cover on “top” and the rest having the other. Essentially “variant covers” but BOTH covers came with every copy of every issue…a neat thing that I intend to cover some other time.


Polybagged Comics

There’s actually quite a bit of variety here, though I’ve got these issues grouped together. My emphasis here is the polybagging of the issues–that is, they come sealed in a  plastic bag/covering, and in order to actually access their content–reading the issue, seeing interior art, getting at any trading card, poster, or whatever other goodies are included–means you have to cut open the bag and make the comic “worthless!”

I say that last part tongue-in-cheek because I remember even as a kid feeling it was rather ridiculous. I used to joke with a friend that someone ought to just put a cover onto a bunch of blank pages, polybag it, and put it out to see if anyone would notice. Or include some coupon to get the “real” thing if you actually DID open it!

To me, the general point of polybags was that these comics came with a trading card or such, hence the bag–the bag was not the comic, it was just a way to include extras without them having to be bound into the comics themselves.

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The Mighty Magnor #1 can be opened out like one of those pop-up children’s books where moving stuff around results in a multi-level display that folds back up into the typical comic size. The bag would seem to protect it prior to one opening it up into its unique oversized glory.

The Captain Glory, Legionnaires, and X-Force issues come with a trading card. The X-Force #1 is especially egregious, even by contemporary 2020 standards: it’s the exact same comic, the exact same cover, the exact same bag…but there are 5 DIFFERENT trading cards. One would have to buy 5 copies of the issue minimum to get them all and ostensibly a sixth if they felt even slitting the bag to remove the issue to read meant they’d destroyed the issue.

Ren & Stimpy #1 is bagged both for a “scratch-and-stink” thing I believe, and you can juuuust make out under the bag that the reader will be scolded for destroying the comic now that it’s out of the bag.

And the Incredible Hulk issue is a Marvel Milestones reprint with some goodies included (and I only recently acquired it myself so have yet to open it up to get at the stuff).

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Here are some more comics with mainly trading cards included, though Hardware and Blood Syndicate  also include poster pieces that can be combined with the other two premiere Milestone #1s (Static and Icon) to form a huge 16-panel image. The Fantastic Four issue includes an animation “cel” from the animated series…a neat little promo.

If you grew up in the ’90s and think back…you may realize that NOT included here are two key Superman issues: the infamous Superman #75 black-bagged “death issue,” and Adventures of Superman #500 and its white-bagged edition. Those are topics for elsewhere and elsewhen!


Glow-in-the-Dark Covers

Glow-in-the-dark covers are relatively self-explanatory. These have an extra element bonded to the cover that–when exposed to light for a bit of time will then give off a glow when the surrounding environment goes appropriately dark. Of course, this likely means holding them up to a light, and then flipping the light switch to “off” and enjoying the effect for a few moments.

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I believe this Ghost Rider issue was one of the earliest “gimmick covers”–at the least, I have a bit of deja-vu on having read something about that. The price of the issue was relatively unaffected despite the bonus effect…though that definitely cannot be said for MOST “gimmick” or “enhanced” covers! I’ve yet to actually read this issue or the Spectre issue. Green Lantern #50 and Superman #123 show the characters’ new costumes…

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And here’s a shot of the issues taken in the dark/no flash. This copy of the Green Lantern issue is rather beat up and not my original…and is obviously a bit worse for wear.


Foil Stamped Covers

I’m considering “foil stamping” its own thing in that it’s a bit of foiling “stamped” on the cover, typically isolated to the comic’s title logo and used rather sparingly. In good light at the right angles, it gives off a nice, reflective look–as foil does–but the bulk of the cover is still “normal” colors.

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There are many MANY of these comics out there, ’90s to present. I had these four handy (and the rest of the Rogue mini but figured one issue serves the point, and an issue of Shadowhawk I’d mis-sorted and hadn’t realized til these 4 issues were re-buried as I took photos for this post). A bunch of Ultraverse #1s have such editions where the only difference between them and the regular edition is a foil stamping on the logo.


Foil Covers

These covers go beyond the limited foil “stamping” to have the foil either making up the bulk of the cover or the entire cover.

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Some of these have foil as a background “color” while others use it for good effect to accentuate stuff…while some just…are.

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Photos don’t really do these covers much justice as the effect is much more noticeable “live” in-person when you see it.


Prismatic Foil Covers

These are much like the “plain foil,” but have more of a prismatic or patterned effect to the way they reflect light back at the viewer.

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The Green Arrow #100 is technically more of a prismatic foil stamping but got sorted here, so here it is. Along with this #100 issue, similar “trade dress” with the prismatic foil “stamping” can be found on Superman #100, Flash #100, and Wonder Woman #100, also out around the same time, and not pictured here.

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Closer up of the shiny effect on the Venom issue…

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and on the Fantastic Four issue.

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These three 30th anniversary Spider-Man issues plus Venom #1 have long been a “set” to me. I got all four when they first came out, and they’ve been a set in that regard at least since then for me.

They all have the same “webbing” pattern visible in the foil.

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Here’s a closer-up on the Amazing Spider-Man issue (this copy I got signed by Mark Bagley last year!). Marvel got away with this 4-issue anniversary extravaganza as a 30th-anniversary despite the hologram series as these were the anniversary of Amazing Spider-Man #1 rather than just the first appearance of the character. Plus, they were big round numbers #375, #200, #100…and in Venom‘s case, #1.

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The main 2099 #1s are another sub-set with a particular pattern within the foiling making up probably my favorite trade-dress for a series of titles. Though Ghost Rider was somewhat spoiled by being a much shinier/reflective foil.


Embossed Covers

Embossed covers are also straight-forward. They’re typically thicker/cardstock paper with embossing. That is, there’s a bit of a raised surface or texture, whether applied to the entire cover or just a logo or such. Think those old crayon-rubbings on paper where you put a sheet of blank paper over something, rub the crayon (or pencil) or whatever and see an image come through.

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Here are several full-color embossed covers, and then two printings of a Fantastic Four single-color embossed cover. The former have the embossed logos, while the latter have the entire cover embossed. Catwoman is embossed throughout.

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The Fantastic Four covers are both the same issue and same “image”…but two different printings. Different color for different printing, allowing one to have the same embossing, same image, but see at a glance that it’s a different printing.


Foil-Embossed Covers

For these, you have the embossing, but that’s combined with foiling. The points of embossing are foil, or is within a field of foil.

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These are a mix of depth and degree of foiling/embossing and shiny-ness; from logos-only to the rest of the cover.

The Magneto #0 issue doubles as a mail-away comic if I recall correctly–another thing of the ’90s but not a focus of this post.

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Still more with foil and embossing. The Avengers title had 4 of these covers in the year they were put out, if I’m recalling correctly; basically quarterly, so you’d have an extra-expensive issue with the “bonus” of the fancy foil-embossed cover followed by 2 “regular” covers, then another foil-embossed and so on. The Action Comics issue is in today’s terms a “variant,” as there were “Collector’s Edition” and “Newsstand Edition” covers; a topic for another time.

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Here’s a closer-up of the Avengers cover.


Die-Cut Covers

Die-cut covers have very specific parts cut out–using a die–typically with another image underneath. I suppose these could be considered die-cut overlays, but in the sense of most of what I’ve seen, they tend to be more so a cover revealing a hint of something beneath, which might be more of a first page.

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In the case of these issues–Wolverine #50, Sabretooth #1, and three of the four Reign of the Supermen launch issues–the cover IS the top, and they reveal part of an image underneath.

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…such as the Man of Steel issue. It works as a cover showing off Steel’s version of the “S” shield…but when you open the cover you see a full-panel/page image of Steel…but no cover dress, as it’s not the cover itself (but works WITH the cover).

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While Sabretooth‘s cover allows a hint of something beneath, and opens on quite the beautiful image of the feral villain.

I believe this came out about the same time as the first Deadpool #1, also a villain mini-series, though that one was simply embossed, if I recall correctly. (It is not pictured in this post)


Die-Cut Foil/Die-Cut Embossed Covers

Perhaps getting more to the sense of excess, we move here into the die-cut effect used in conjunction with embossing and/or foil to make up a cover.

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The Punisher War Zone cover has embossing along with the die-cut, though one might not even know it just looking at the cover…it’s a subtle touch. The Ghost Rider and Shadowhawk covers have a foil sheet under the die-cut rather than foil stamping.

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Batman #500 is a multiple-part mashup of “enhancements.” The die-cut for the top layer of the cover, foil cover underneath with embossing for the logo…and it’s a sort of overlay that on opening “reveals” the true cover underneath. PLUS it’s an extra-sized, extra-priced anniversary issue.


Hologram Covers

Hologram covers were covers featuring a “hologram” image. These varied in quality and size, and were presented in a number of ways. Primarily, they were approximately trading-card-sized images affixed to the cover; but some were larger, some smaller, and in the case of Malibu, the entire cover for several Ultraverse #1 issues!

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Robin II featured one of the earlier egregious use of variants that I’m aware of. Not only was there a hologram on the covers, you had different cover images…but all with the same hologram per issue! However, the quantity of covers declined with each issue. #1 had 4 hologram covers, #2 had 3, #3 had 2, and #4 just had 1. (And all 4 issues also had a newsstand edition/variant with no hologram!)

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There was actually a slip-cased box set for the Robin II mini that I’d picked up that came with one of each cover in a fancy box…definitely a novelty piece in my entire collection!

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The box set also included actual trading cards of each hologram image as stand-alone things…pretty neat inclusion!

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For the 30th anniversary of Spider-Man’s first appearance, there were these larger hologram images on respective issues of Amazing Spider-Man, Spectacular Spider-Man, Web of Spider-Man, and (adjectiveless) Spider-Man. These were possibly my earliest real introduction to such covers, as a friend had at least a couple of these (if not all four) prior to my even discovering other “enhanced” covers or even the black-bagged Superman #75.

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Here are 6 “silver hologram” covers of Malibu‘s Ultraverse #1 issues. I believe there were also gold hologram editions–same image and effect, but with a gold instead of silver tint (though the latter three look slightly gold-ish due to the lighting and camera angle for this photo). Unpictured is an Ultraforce #1 that is gold…and I’ve yet to acquire Prime #1 in either silver or gold (though I’d prefer gold to go with these rather than trying to hunt 7 gold to have 8 match). Mantra and Prototype are basically hologram images of the regular edition covers while the others differ from the non-hologram covers.

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Probably my favorite hologram covers were those used for the X-Men 30th-anniversary crossover event/story Fatal Attractions. Prior to these, other hologram covers seemed to be layered images with depth…while these felt like you were looking through a portal into an actual truly 3-dimensional object (namely a statue of the character).

I’ve recycled the above image from my ’90s Revisited series covering the event; I’d scanned the covers and taken photos of the holograms that I then pasted over the actual photo of the covers to show the depth of the holograms.

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Here are several varied hologram images on covers. I suppose the Resurrection Man one might be more of a lenticular thing but looked like a damaged hologram when I first grouped these.

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This Web of Spider-Man #125 is one of at least two of these holo-disc covers…the other being Spectacular Spider-Man #225. If you lay the book flat and shine a bright light on it, you can essentially look down into a circular well of a view and see Spidey sorta move as you turn the cover. Think the Pensieve from Harry Potter except you don’t fall into it.

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The Silver Surfer #100 isn’t a particularly impressive hologram image…but it sure is pretty and shiny!


Other Covers

These are some covers that don’t exactly have their own categories; I’ve clustered them together for being a bit outside of a singular category or being a “set” (see below).

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The Bloodstrike #1 issue “Rub the Blood” doesn’t–in the case of the physical copy I have onhand–work. A quick Googling suggests the blood should disappear when rubbed, but didn’t always work…so I don’t feel bad for not trying hard to get something to happen. I’d half thought it’d change color or brighten, but c’est la vie. The Guardians of the Galaxy issue with Galactus has a foil-like effect, perhaps a bit prismatic-ish, but something to its coloring and texture seems to be something else, hence separating it out.

The Amazing Spider-Man #388 has a textured foiling so isn’t really a straight up foil but isn’t what I tend to think of as embossed, though I suppose it might technically be embossed. The physical texture is a bit too “fine” for what I’d consider embossing.

Bloodshot #1 and Turok, Dinosaur Hunter #1 are some sort of foil/chromium thing with the fancy part affixed to the cardstock covers themselves. I recall Bloodshot being “the” buzz-issue the day my mom took a friend and me to get Superman #75 at Comics and Collectibles in November 1992. And over the years I’ve learned that Turok was apparently a bit of a bomb. But that’ another than that’s a topic for some other post in itself!

Finally, Force Works is another issue with a pop-up/pop-out cover.

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While still not really doing it justice, here’s a closer-up look at the Guardians issue…

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And the Amazing Spider-Man issue.

While looking at this title and in this “other” section…I should mention the embossed/die-cut/overlay of #400, which is another that I couldn’t find/dig out in time for this post, though I have at least one copy of it that I got at time of release. (It and #360 with the hologram apparently are much more expensive books these days than I ever realized!)


Acetate Covers

I haven’t seen many of these covers from the ’90s, though DC recently did a whole month of acetate covers. That being 2019, though, puts ’em 20 years outside the ’90s that I’m looking at!

These were covers that have a transparent/partly-transparent sheet over another cover/image where the two collectively make up the cover.

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Marvels is the series I think of for acetate covers…though obviously the Tales of the Marvels: Wonder Years used the cover format, as well as Ruins (not pictured) and several other special issues–a Tales to Astonish issue, Tales of Suspense, Inner Demons, and apparently a Tales of the Marvels: Blockbuster issue. (all not pictured, either).

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Here’s a look at Marvels #2 with the acetate opened, showing the full cover beneath (and you can see much of the cover of #1 through the acetate part!

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While the Marvels and such covers used just the clear layer to put a logo over a “virgin art” cover…these got a lot more fancy and colorful with most of the image on the surface layer, and background coloring coming through from the secondary piece under it.


Chromium Covers

And here we get to the covers that inspired the naming of the age/era. Golden Age…Silver Age…Bronze Age…and what’s another metallic name? Chromium!

These covers were typically a thinner sheet of metallic/foil-like material and raised surfaces maybe akin to embossing, and you could often see a pattern of dots from the inside of the cover. I believe with the exception of Superman #82, all the chromium covers I’m aware of were wrap-around full-chromium. The Superman issue is a sort of cardstock with a front stub that the chromium sheet is attached to. It’s also the only DC comic I’m aware of in this format. Maybe they didn’t do it right and just didn’t do it again?

I should also note that somehow I never remembered–until deep into writing up this post–Ninjak #1 which may actually (once remembered) be one of my favorite chromium covers–and so do not have it in my specific mini-collection of chromium covers and thus it is not pictured here.

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I’m pretty confident that X-O Manowar #0 was the first chromium cover I was aware of. As I’m recalling, it was actually my Dad who picked out my first copy–it caught his eye. It was followed shortly by Superman #82 collector’s edition. And then bookending the original Age of Apocalypse event/saga, X-Men: Alpha and X-Men: Omega sported these wraparound chromium covers.

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Valiant got into these in a big way with the aforementioned X-O Manowar and Ninjak; also #0 issues for Bloodshot and Shadowman; and first issues for (at least) Geomancer and Psi-Lords.

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Marvel also got into doing these covers in a big way. There were at least these 9 issues. I only recently–maybe in the last 5 weeks or so–became aware of this Sabretooth special issue (or at least this chromium cover edition if there was a non-fancy version). And it was only shortly before that I discovered the Fantastic Four 2099 #1 was a chromium cover; or that the Double Edge issue I had with the “death” of Nick Fury was a bookend issue and that the first part also had a chromium cover.

On the subject of Marvel and chromium covers…they apparently also did a series of Marvel Collector’s Edition reprint issues of various X-Men issues, and I think also Spider-Man; these being quite rare, and part of a handful of reasonable-ish “grail” issues for me (though having so many “cheap” chromium issues, it’s a double-edged sword for me. As with many other things…that’s a subject for another post!)

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Over the years I’ve also come across several other chromium issues mostly in bargain bins, but a couple not.

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And here’s a look at the Bloodshot and Shadowman #0s at more of an angle with light to show just how bright and shiny they are. Though as another refrain: they look even better in person!


The Era of Excess

I think I’ve spotlighted about 160 issues here, and mentioned still others.

Yet this doesn’t do more than put a big dent in showing off the shiny covers produced in the ’90s. While I find many of these covers “fun” now and love grabbing them outta bargain bins or on deep discounts…it was a different thing back in the ’90s. I fell victim to the mindset of “having to” get both the “collector’s edition” AND the “newsstand” edition of issues with the two. Superman #75 being the first such issue. Then others like the Adventures of Superman #500, the four launches of the titles into Reign of the Supermen.

I haven’t really looked at price in this post–that’s for some other time. As I recall, in general the “collector’s edition” covers were usually more expensive than the “newsstand” edition–sometimes twice or more so. And even with the “option” for the “cheaper” edition…with MANY of these, you had no choice. You either bought this double/triple/whatever-priced shiny/fancy thing…or you didn’t get that issue.

However…for the most part, the covers were still more or less singular. If you didn’t have a choice and had to pay more…it was still an iconic (or at least recognizable!) cover. I know Fantastic Four #375 at a glance just for the shiny sparklies. Or X-O Manowar #0. Any of the Fatal Attractions hologram covers. Or the 2099 #1s. X-Men: Alpha and Omega. Those Avengers foil-embossed covers for the 30th anniversary. Superman #75, the launches into Reign of the Supermen.  And so on and so forth etc.

Others that had “collector’s edition” and “newsstand edition” (or non-“enhanced”) covers the two were often completely different images…some more recognizable than others. Superman #75 had a slate-gray tombstone look for the black-bagged edition; but it’s the newsstand edition–with the tattered cape fluttering on the wood pole–that is the iconic image. On the flip side, it’s the glow-in-the-dark version of Superman #123 that’s had a bunch of homage covers and seems (to me) to be “the” iconic image of that entire electric-blue era/costume for the character.

And the simple fact that I was able to pull together SO VERY MANY of these covers to photograph and share for this post shows (in small part) just how plentiful these were in the ’90s. That being said…I see them all as quite different from the modern “variant” covers. PARTICULARLY in quantity.

I don’t think I have EVER–comic store, dealer at a convention, whatever–seen boxes and boxes of “collector’s shiny edition” covers for sale. Maybe there are a bunch in bargain bins, but I’ve never seen them gathered together with an exclusive category/call-out…while I HAVE numerous times seen boxes and boxes of comics labeled “variants–$X price.”

Granted, you had all those Robin II variant regular-art covers with the same hologram affixed, plus the newsstand editions with no holograms. You had X-Force #1 where you had to buy 5 copies to get all 5 cards. Or X-Men #1 where you could buy 4 different covers that made up a single image…OR the “deluxe” edition gatefold cover with all 4 “panels” combined into the single image they were meant as…5 total covers to have ’em all. Or for its ongoing series, I believe Gen13 #1 had thirteen different covers. Slingers #1 had 4 different covers…and 4 different interiors!

But for the most part, IF you had “variants” in the ’90s…it was very much a 2-cover thing. Regular, and “enhanced.” OR–say, with several “platinum edition” covers or the Ultraverse limited foil and the full-cover holograms, for example–these particular “variants” were almost legendary and in no way “standard.” I got into the Ultraverse stuff in June 1993 when the line launched…but I think it was at least 2010 (17 years later!) before I ever saw one of the hologram issues in-person.

For at least the last 15 years with the ever-increasing quantity of variants, it seems that nearly every single issue of nearly every single series from nearly every publisher is put out with at minimum two different covers, and often 3 or more. I think recently I counted 30 different variants listed for an issue of Vengeance of Vampirella (from Dynamite, I think!). I’m pretty sure that there were more COVERS for that ONE ISSUE than there were pages of interior art! (And it was not even a first issue or any obviously-celebratory numbered issue!)

While I’ve yet to go through and do it, I’d be interested to see a list of comics being solicited in Previews in a single month of 2019 or 2020 that are NOT being published with variants. I’ve often wondered if it’d be easily-feasible to just collect comics withOUT variant covers.

Even where there were multiple shiny covers with one single series…the majority were never sequential…it was not every single issue nor every single series at once. (Granted, in the 2010s, DC has done several “gimmick months” where for that one month only, one issue per title only, there’s been some gimmick. Yet again, though….that’s another topic for another post).

Why I have such a problem with modern variants can be summed up with the following:

Just off the top of my head, on the Superman titles…(in terms of the ongoing series, not counting a number of quarterly giant-size specials in the late-’90s) you had collector’s & newsstand editions for:

  • Superman #s 75, 78, 82, 100, 150, and 166
  • Adventures of Superman  #s 500, 501, and 505
  • Action Comics #s 695
  • Superman: The Man of Steel #s 22, 30, 50

That’s 13 issues out of…I don’t know, let’s say ~400 issues (Superman 75-175, Adventures of Superman 500-600, Action Comics 694-800, Superman: The Man of Steel 1-130-something, and Superman: The Man of Tomorrow 1-15)

Right now, 2020, just going back to mid-2016’s Rebirth renumbering for Superman…Let’s say May 2016-January 2020 (44 months) there’s been Superman #s 1-45 and 1-19 or so. Let’s call it 65 issues. But with DC doing two covers for every single issue…that’s 130 covers for 65 issues in 44 months. That’s not getting into Action Comics and the oodles of covers for #1000 on top of it’s 70ish issues. Nor taking into account adjacent titles like Supergirl, Superwoman, Super Sons, or Batman/Superman.

The ’90s get a bad rap for being an age of speculation and excess…but for me, the 2010s (2010-2019) drastically put the ’90s to shame in terms of covers.

I will absolutely grant that the ’90s very much can be considered the “Chromium Age,” though!


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Don’t forget to check out the rest of this outing’s Super-Blog Team-Up posts! Find the group on Twitter at hashtags #SuperBlogTeamUp, #SBTU, and #SBTUChromium!

Super-Hero Satellite – 70s-80s Photo Covers

Chris is on Infinite Earths (Blog) – Adventures of Superman #500

Chris is on Infinite Earths (Podcast) – Episode 33: Team Titans #1 (1992)

Source material – Spider-Man Torment

ComicsComicsComics.blog – Daredevil 319-325 Fall from Grace

The Telltale Mind – Worlds Collide – The Intercompany Crossover

Between The Pages – Guerilla Marketing

Unspoken Issues – Darkhawk #25

Dave’s Comic Heroes Blog – Connected Covers gimmicks

When It Was Cool – Polybags It! The Blight of the Polybagged Comic Book

Pop Culture Retrorama – Glow in the Dark Covers

In My Not So Humble Opinion – It Came From the 1990s: Force Works #1

Black & White and Bronze Comics Blog – Spectacular Spider-Man Magazine 1968

DC In The 80s – Memorable DC “gimmicks

Comics In The Golden Age – Fawcett’s Mighty Midget comics


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Vexed by Variants AGAIN! The Weekly Haul: Week of December 26, 2019

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I am so sick and tired of VARIANTS! And of course, this time it’s gonna be all the MORE memorable because it’s with an event, it’s the final week of the year, etc…it’s not "just" a random week during the year.

It’s ALSO reminding me to STOP GIVING MARVEL A CHANCE.

So, let’s get into it…the final week of the year for new comics…albeit, I have no NEW-new comics, due to the week between Christmas and New Year being a small week of remnants and all that.

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So having ventured to the comic shop and soundly deciding AGAINST Marvel‘s Incoming ($9.99 and they couldn’t even squarebind the thing to go on a shelf?!?) I noticed the 2099 Omega issue from last week that no one seemed to have had.

And there next to it was the latest issue of The Amazing Spider-Man…picking that up to look at, I saw a checklist for the whole event, listing it as the last ASM issue involved.

Ok, I’ve got nothing else for the week…FINE. Let’s see what other issues are available. 33…34…is that 35? Pull out a couple copies…sure enough, yeah. 35…cool. All 4 issues. Plus the Omega issue, as I had bought the Alpha issue a few weeks ago.

Well…let’s see if they have the Doom issue? Yup. Spider-Man? Yup. Ok…what about Punisher? There it was. Ghost Rider? There as well. Hmm…Fantastic Four? Check. Ok…Conan? Sure enough…there. What was missing? Venom. Oh, look…there it was.

I was gonna wait for a collected volume, but with not having any luck finding any reference to an event collected volume online after all, and not having other stuff for the week…AND EVERY ISSUE OF THE EVENT AVAILABLE (to buy all at once, in-person, one place, one purchase, INSTANT GRATIFICATION)…and the shop was about to close for the night.

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I get home, pretty pleased with my buy, despite it being a clear exception to my intent as recently as earlier in the day.

Amazing Spider-Man #34 is a VARIANT!

I grabbed issues in a hurry. Looking at the TITLE, looking at the ISSUE NUMBER. Marvel HAD–to my knowledge–been putting the word "VARIANT" in the box with the Marvel logo and issue number. So having looked at that box on all the issues, I figured I was good. No variants. Just the standard, regular, basic, non-variant covers.

Because of the [bleep]ing THEME, apparently the thing was put ELSEWHERE on the darned cover, where even though I was looking for it with the issue number and Marvel logo, I failed to see it was ELSEWHERE.

Because I was in a rush, and not studying the covers in their entirety and all that. Just taking logos and numbers at face value.

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And thus even the random, against-my-better-judgement satisfaction of snagging an ENTIRE EVENT all at once, is tarnished by stupid frustration.

And that is NOT what comics should be.

To the notion of "it’s just a cover," I argue that IF it’s JUST a cover, then STOP WITH THE [bleep]ing VARIANTS! Let the cover BE THE cover!

I should NOT HAVE TO STUDY every part of EVERY cover of EVERY ISSUE that I buy, hunt for indicia in the issue, spoil the contents of the issue itself for other indication, pull up web pages on my phone, have memorized covers before going to the store just to AVOID VARIANTS.

When I am specifically, ACTIVELY, consciously TRYING TO AVOID variants and I STILL CANNOT avoid them all…there are too [bleep]ing many of the things!

It’s NOT the comic shop’s fault…it’s the publisher.

And my feeling my own stupidity at this.

I dropped all Valiant comics in the summer of 2015 over one 4-issue stunt. And I did the same with Boom Studios in January 2016 over ONE ISSUE’s variants.

Marvel is in rarified air, and by rights, I really SHOULD just drop them entirely, on the principle.

This’ll certainly teach ME to not do any impulse-buys or quantity-buys from Marvel for sure. And reminds me to just stick with BACK ISSUES from the BARGAIN BINS. Stuff I actually KNOW and/or that is inconsequential at a price point up to 90% cheaper than a single new issue.

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The Weekly Haul: Week of September 4, 2019

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Well, how about that? Two weeks in a row! And this time at the "earliest" (Thursday) I tend to post a "Weekly Haul" entry! AND…third daily post in a row! (Of course, that’s nothing to 1300+ daily posts…check out Chris is on Infinite Earths, where Chris has been covering each and every segment from the late-1980s Action Comics Weekly run!)

Anyway…on to this week’s haul!

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Starting things off…Spawn (yes, that hot title that partially epitomized "the ’90s" and was part of the original Image launch when the books were going through Malibu, when it seemed so very many comics universes were launching, flashing in the pan, fizzling, and dying off) hits its 300th issue. Something I recall the early issues for–single digits and definitely early double-digits–has made it legitimately to 300 issues! No reboots, no relaunches, NO RENUMBERING! 300…and the "regular" single issues are STILL only $2.99 when virtually every other freaking comic out there, no matter how mainstream and large the publisher (I’m looking at DC and Marvel!) has gone over to $3.99 with far too many $4.99+ of late.

House of X #4 which is a stark reminder of TOO MANY VARIANT COVERS!

New Usagi Yojimbo and Batman/TMNT III this week.

A Batman replica edition (2nd in two weeks, I think?).

Then the newest Supergirl, which HAD been coming out paired with Superman until DC‘s recent recall crap.

Batman vs. Ra’s al Ghul #1, by Neal Adams, breaks my usual "rule" of late on mini-series. But much as with The Coming of the Supermen, I’m curious about, and suspect this is what led to the other recent replica edition with the first appearance of al Ghul. Not really a fan of the art at this point, but the nostalgia bit a little harder than I’d’ve liked.

And of course, the new Bendis-helmed relaunch of the Legion of Super-Heroes begins. Not sure what I’ll make of it, but figured I’d check it out, as "only" 2 issues.

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While I repeatedly harp on the incredibly vast over-abundance of variants, when faced with numerous umpteen ones every single week, OCCASIONALLY one strikes my fancy.

This week, the main "honor" fell to Spawn, with an EXCUSABLE use of variants for its THREE-HUNDREDTH issue, arrived at legitimately. Thanks to the previous couple issues of the title being done in the style of classic Amazing Spider-Man issues, the homage to Amazing Spider-Man #300 was too much to want to pass up. And for all the $2.99 issues when everything from Marvel, DC, Archie, Dark Horse, and most everything even from Image as well as umpteen other publishers has been $3.99…I am willing to throw in for a couple variants in SUPPORT OF a title that has "held the line at $2.99!"

And then, because I forgot about the extra $1 on the cover price (UGH!) but liked the image, I got the variant of the Supergirl issue this week, which is bound for a frame and being hung somewhere in the basement.

Finally, the week’s Comic Shop News. The NOSTALGIA factor has the 2099 stuff on my radar. But assuming the bookend issues will be $5.99 with one-shots likely $4.99 and any tie-ins at least $3.99…I’ll probably wait for a collected edition IF ANYTHING AT ALL. I’m sick of buying into Marvel‘s hype and being let down more than not, and ESPECIALLY sick of their increased prices "because people will pay them." I’m guilty of that enough with HoX/PoX and such, but I will NOT do it blindly for anything/everything from the publisher!


Granted, the week’s total expense was massively inflated by the two intentional variants AND buying a pack of bags and boards…but the last few weeks in general have been feeling extremely expensive. Seems this happens every now and then, and has me pushed more and more to "pulling the trigger" on cutting way back on stuff.

I posted about the rare excitement for an issue coming out in Spawn #300, and other than TMNT closing in on #100, there just isn’t much that’s exciting me lately in comics…so much is habitual buying and stuff I keep hoping will take off in terms of being exciting, or taking chances on newer stuff that doesn’t.

It’s discouraging, with the added frustration of too darned many variants and such.

As ONE in-the-moment thought as I type: I wonder what it might look like to solely get  the TMNT and TMNT: Urban Legends titles with Spawn and possibly a couple of X-Men titles. But while I’ve "thrown in" with House of X/Powers of X, my increasing annoyance at the MASSIVE WASTED SPACE in the issues and vast over-abundance of "white space" in every single issue* I’m not AS convinced to follow the family of titles when they relaunch.

(*Hickman‘s vast over-use of whitespace seems a stylistic thing that I’d liken to Priest‘s captions. I like it where Priest does it, as they add something stylistically withOUT wasting entire pages, double-page-spreads, or more pages.)

Here’s wondering what next week’s haul will look like…

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Why Variants Have Me Dropping IDW’s Sonic the Hedgehog on Principle

I knew there was something kinda fishy going on with the first issue of IDW‘s Sonic the Hedgehog. But I couldn’t quite put my finger on it.

I ended up at a second local shop in order to get the "A" cover of #1, despite thinking I had recognized the art of the cover I’d held in my hands, which was the "B" cover.

Then for #2, I was able to get the "A" cover with no problem, but again, the "B" (VARIANT) cover had seemed more familiar, and I wasn’t quite sure why, and didn’t think much about it.

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But then Saturday, something "clicked" and I realized what it might have been, so I opened to the back of both issues, finding the same double-page ad for the first four issues, and realized what was going on.

For the first issue, I’d specifically noticed the "Cover B" and put the issue back, despite a familiar-ish image, probably from seeing stuff about the series on Bleeding Cool or some other place online about the then-upcoming Sonic the Hedgehog #1.

For the second issue, I was able to get the cover marked as the "A" cover, and didn’t really think about it.

But the advertised covers–the double-page ad in the back of the issues, showcasing the first four weekly issues of the new series–show the "B" covers. The covers by the interior artist, which would be far more fitting as the PRIMARY, or "A" covers.

This severely bugs me, just on principle: part of the POINT of me consciously, specifically seeking out the "A" covers for any given series, IS THAT THE "A" COVER is the PRIMARY cover, the cover that is advertised, etc; and that it is the VARIANTS that come after, the B/C/D/E etc covers. And the VARIANT covers might be ALSO advertised…but generally "online" or places OTHER THAN the ads and "next issue" pages in the print edition; so if you only have the print edition to go on, there’s ONE cover image you’re looking for.

This flips that, and with NOTHING on the ad pages to indicate these are "B" covers–nor even that there are variant covers at all–I personally feel like it’s disingenuous at best. Worse still, I now feel like I have personally been "tricked" on this, AND I feel stuck with covers that ARE NOT THE ADVERTISED COVERS. I will NOT re-buy the two issues just to have the "correct" covers when I’ve already bought the other covers.

And on principle, I am DONE WITH THE SINGLE ISSUES. Just like that, cold turkey. On principle.

Maybe I’ll buy collected editions, but with IDW seemingly to RIGIDLY and PRIMARILY do 4-issue volumes–and with it being highly likely that the first volume collecting Sonic the Hedgehog will be only these first 4 weekly issues–at $17.99 or so, that’s way, Way, WAY too much for only 2 issues of (to me) "new content." And even if they do a smaller-trim volume (6"x9"?) in the $9.99-$12.99 range…that’s still too expensive for content I already have when they’ve already totally ticked me off on principle. (As opposed to me absolutely loving stuff and having a great experience with the whole thing and thus THEN being willing to simply "double dip")


So for mixing up "A" and "B" covers with what’s in print, what they "usually do," and what’s blatantly, actively advertised; for dealing in variants at all, this is a PRIME EXAMPLE of a publisher/series losing me due to variants.

Is it stupid, surfacey, petty, and "cutting off my nose to spite my face"? I’m sure many/MOST would go with THAT.

But to me, it’s stupid, surfacey, and petty of publishers to CONSTANTLY, for every single issue of every single series they ever publish, running with VARIANT covers.

And as said: when I feel like I’ve been tricked, when I feel like I’m stuck with the covers that I don’t want, and when this has resulted DESPITE my CONSCIOUS attention to detail in making sure I’ve gotten the "A" covers SPECIFICALLY…I’m far from feeling satisfied with my purchases.

And there are way too many comics out there at way too high a price for me to get everything that I’d like to, to get everything I have the slightest "interest" in, for me to be spending money on something where I’ve been manipulated or tricked, and am unhappy with what I own.

  • Is it "just a cover"? Then why does there have to be a variant?
  • Buy the cover you want? I specifically buy the "A" covers for consistency, because in recent memory, the "A" cover seems to always be the cover that is advertised. In this case, that’s flipped.
  • Change and buy the "B" cover going forward? Now that messes with my mental OCD, and consciously knowing subsequent such issues do not match/flow consistently.

I’m only one person. But I now have a negative feeling, a negative attitude toward this series; I’m jumping off 2 issues in and there’s plenty stacked against it on me picking up later volumes…and so I’m one less person to sing its praises (nostalgia or otherwise), and one more person with a negative experience.

And I am thus an example: YES, someone WILL actually, truly DROP A SERIES "just" because of the cover, "just" because of variants.

Because (like numbers) the cover does matter.

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Cable #150 [Review]

cable_0150_lenticularThe Newer Mutants (Chapter 1)

Writer: Ed Brisson
Artist: Jon Malin
Colorist: Jesus Aburtov
Letterer: VC’s Travis Lanham
Cover Artists: Jon Malin, Federico Blee (Lenticular Cover Artists: Rob Liefeld and Jesus Aburtov (based on New Mutants #87 by Rob Liefeld and Todd McFarlane)
Graphic Designers: Jay Bowen, Anthony Gambino
Assistant Editor: Chris Robinson
Associate Editor: Mark Basso
Editor: Mark Paniccia
Published by: Marvel Comics
Cover Date: December 2017
Cover Price: $3.99

I "sampled" the ResurrXion stuff back in the spring, though between the pricing, frequency, "art," quantity of variants, quantity of titles involved, etc. I opted not to follow the various series. I did apparently buy Cable  #1 as I saw it recently while going through other recent-ish stuff for something, but haven’t yet read that, and otherwise figure it’s been at least a couple years since I’ve bought anything with Cable on the cover, though I’d followed the beginning of his post-Messiah CompleX series, and the final several years of his ’90s series into the first couple issues of Soldier X back in the day. I even sampled a couple issues of Cable & Deadpool at the beginning and end of the run (oops…Cable gets no "credit" for that series, as Marvel tossed it entirely into Deadpool‘s…um…pool).

Long complaining of Marvel‘s pricing, variants, stunts, rebooting of numbering, renumbering, event-into-event-into-event churn, etc, I’ve also long avoided most of their "newer" output–certainly over the last half-decade. But there comes a point where "curiosity" gets the better of me, or "nostalgia," or perhaps just "morbid curiosity," and I check out an issue or few. Plus, I can only complain so much while never actually purchasing something–I can grouse about stuff all I want, but I feel I have to occasionally have some hands-on experience, not just 100% taking "everyone else’s word" on stuff.

So I’ve got Cable #150. After all the hubbub on the "lenticular covers," I opted to go for that version…after all, it was available in-person, at cover price, and said cover price being the "regular" $3.99, I figured at least I’m getting a "fancy cover" for the price. Alas, though the cover has the slick, plastic-y feel (and sound!) of DC‘s lenticulars, I really don’t like this at all. It’s supposed to have both the New Mutants #87 cover from 1990 or so with the 2017 re-iteration of the image. But try as I might, I can’t get a clear, non-fuzzy view of either that doesn’t have distinct bleed-in of the alternate image. If it wasn’t for the non-lenticular version presented as the first page, I wouldn’t really even know what the "newer" image truly looks like! And honestly, the best the cover has looked to my eye is the scan I did for the image above…so not even "just" to the naked, human eye as far as looking at the cover in-person!

Simply as an image, I like the thing. I really dig the nostalgia–we go from Cable’s first appearance in a #87 to his own series at #150…full circle and all that. While I like the Liefeld re-do of the original, it works well as the cover, and I’m glad the interior is a different artist. Malin does a good job of giving a clean, sleek design to the characters while capturing the classic look–including Cable’s ridiculously huge gun, a staple of the ’90s. On one hand, I’m quite glad to see the character simply looking like himself; on the other, I’d swear he’s been through more changes and was looking much older. Of course, there’s also flashback stuff to this, so, whatever.

Overall, there doesn’t feel like there’s much story to this issue. Cable’s with Longshot, investigating the death of an External named Candra. Confirming the death (which shouldn’t be able to happen, as she was supposed to be immortal), they proceed to meet up with old Cable-ally Shatterstar, and the group then goes to confront the last remaining External: Selene. The confrontation proves less than ideal, with Selene thinking Cable & Co. are there to kill her, not question her…and ultimately we’re left with a bit of a revelation that screams "retcon" to me, while leaving us as readers none the wiser, really, and stuck waiting for another issue.

I’m not familiar with Brisson offhand, but this isn’t bad. Strictly in and of itself, I enjoyed this issue…just not the fact it’s (as "always") simply 1/6th of a constrained story arc. I get a sense of the nostalgia being gone for with this, but don’t really feel like there’s much context to stuff…while I expect things’ll be clarified in later issues, this feels more like the first chunk of pages of a singular lengthier story, and not a full story in itself. I shouldn’t be surprised–that’s basically standard practice these days, for the last decade or more. There is a brief ~3 page segment with the character’s "origin," rather broad and boiled down, but hitting a few key points (far from all, and basically touching on none of the development(s) since 1993). I don’t know that anything Marvel would publish on that front for this would satisfy me, though…especially as none of the origin was "new" to me. I’m clearly not the target audience for it, though!

As usual for a Marvel issue of late…the Marvel brand itself is damaged as far as my feelings towards ’em on so many points, and while by no means a bad issue, this issue is not enough to leave me interested in planning on getting the next issue…and Marvel‘s pricing doesn’t leave me all that expectant of being highly inclined to even bother with the collected edition once it comes out.

Though this brings in some ’90s elements and looks like a familiar-ish iteration of Cable himself, this issue by itself does not stand out as anything overly special, either as part of Marvel Legacy or as a 150th issue. With the screwy numbering and not really being a standalone issue, I’d say wait for the collected edition if anything, if this didn’t already draw you in on nostalgia, number, or cover image(s) alone.

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The Weekly Haul – Week of June 7th, 2017

Despite hopes for a "small" week, found this to be a fairly large week, particularly with a couple of high-priced issues I hadn’t consciously planned on, particularly for the prices!

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Of course, the weekly Superman issue. Then, because it was there, snagged the Superman & Bugs Bunny issue/volume. $8 and I believe it reprints a 4-issue mini-series…so functionally $2/issue for a full story in one go? You betcha! And of course, Captain Atom and Predator with new issues this week.

I went ahead and snagged the Batman issue rather than waiting for my DCBS bundle shipment, having had stuff spoiled a bit thanks to Bleeding Cool, and figuring I’d want to read this sooner than later for myself instead of just going on second-hand information.

And I hadn’t known anything about the Steve Trevor issue–I actually thought it was some new series or mini-series, so didn’t want anything to do with it. Plus, I simply never cared for the character, period, til seeing the new Wonder Woman movie this past Friday. And with it being a one-shot and NOT jacked up to $4.99+, I opted to give it a shot. Though the presence of an alternate cover–such that I had no idea which cover was the variant and which was the "regular" nearly drove me to put it back and pass on it entirely.

I did pass entirely on Magnus #1 because there was a B cover and a C cover, but no A cover, and I hadn’t realized it was out this week to request it be pulled as I did a couple of the other issues! (Publishers: you LOSE people like me by conditioning me to "accept" variant covers’ existence, but then messing me up when I at least attempt to stick to the "A"/non-variant/regular/advertised cover and ALL that remains are variants withOUT even the "original"/actual/real cover!)

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With The Batman/TMNT Adventures wrapped, the "cartoon" TMNT series TMNT Amazing Adventures is back with (presumably) a mini-series…perhaps in lieu of an ongoing as stuff on the "2012 series" starts to wrap up with the final season (I believe) presently airing and all that. And I’m definitely on a Spawn kick at present…barring price increase or my getting hosed over a variant or such, I’m mostly intending to dig in and stick through #300 at least.

I didn’t even realize it til I got it home, but this issue of Reborn was $5.99! I think had I realized that, I might’ve passed on the issue for now. I’m not certain that I have all 5 previous issues–I might be missing an issue–but having "most" of the issues, I simply figured hey, next/new/final issue, why not? Though I’ll grant it a LITTLE more leeway than I would Marvel at this point, as they’ve totally "abused" the extra-priced issues. And I’ll gladly take an extra $2 for presumably twice the content, or at least an extra 50% of content, especially if it means holding to the established number of issues, even if they had to expand the page count (again looking at Marvel primarily for tacking extra issues on at the end of event series).

I also noticed that Batman: Dark Knight III finally had its "final" issue out, which itself is a DC book that added an extra issue (as I recall, it was supposed to have been an 8-issue series, not 9).

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Then, for good measure, apparently, as I approached the register, I saw three stacks of books. Curiosity got me and I looked at the price stickers: $1.00! So for the price of 1 DC Rebirth issue, snagged two hardcovers and a paperback collected volume. No idea, for example, if the Zombie Christmas Carol is a Marvel Zombies thing, or just a zombie theme applied to the classic Dickens tale (thinking the latter), and I know I don’t have the other two, so at least they’d be "something" to read someday.


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It’s been a fantastic year of movies already, and some of them are starting to come out for home release. Logan a couple weeks ago, and now the live-action Beauty and the Beast.

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And just because I had it in my ‘camera roll’ as I was transferring stuff for this post…a photo of my 43 or so Supermen at the moment. Once/whenever I get new bookcases assembled and stuff re-arranged, I’m pretty sure these guys are gonna have to split up–it’s getting harder to add new ones, and I’m not too keen on the statue straddling two bookcases, nor of "hiding" it amidst dozens of alternate counterparts.